As we approach the summer travel season, travelers are expressing renewed intent to take trips. However, the impact of higher hotel rates and other travel costs has caused some travelers to delay their plans or even opt out altogether.
To overcome this trend, hotels should address shifts in traveler desires and provide memorable experiences that are within their budgets, experts say.
In addition to offering amenities that are in line with consumer demands, hotels should also look for ways to improve the overall travel experience and make it more enjoyable for guests. This includes creating opportunities for traveler education and inspiration, delivering authentic local experiences and ensuring that the accommodations offer adequate security measures.
Those seeking a more relaxed vacation may prefer a boutique or luxury property, while those looking to explore culture and nature will enjoy staying in an ecolodge or cottage. Regardless of their preferences, all travelers can find affordable and appealing accommodations by taking advantage of early booking discounts, leveraging loyalty programs and exploring exclusive offers on online platforms.
Additionally, if possible, travelers should be flexible with their dates to unlock hidden savings and to increase their chances of finding the perfect accommodations. Another way to save time and money is by exploring travel package deals that bundle flights and hotels together. This can simplify the travel planning process and provide travelers with additional perks and benefits, such as discounted tour or activity vouchers. For added convenience, many airlines and hotels also offer apps that allow customers to conveniently book their flights and accommodations in one place.